Learn Business Analytics Online: Free Course with AI Tutor & Certificate
Companies struggle to turn raw data into smart decisions. This free business analytics course teaches you how to solve that exact problem. Over 34 hours and 197 video lessons, you'll learn everything from exploratory data analysis to machine learning basics, giving you the skills to predict trends.
What you'll learn in this Business Analytics course
Five concrete outcomes you'll walk away with, each mapped to modules in the curriculum below.
Understand the fundamentals of data analytics and its importance in business strategy.
Gain knowledge of various data collection methods and data wrangling techniques.
Perform exploratory data analysis and identify trends and patterns in data.
Apply statistical analysis techniques and conduct hypothesis testing.
Develop skills in data visualization using tools like Excel, Tableau, and Python.
Gain an understanding of machine learning basics and common algorithms.
Build predictive models and understand the concepts of predictive analytics.
Learn about big data analytics and technologies like Hadoop and Spark.
Develop proficiency in using Excel for data cleaning, analysis, and financial modeling.
Acquire programming skills in Python for data analytics.
Master the use of Pandas and NumPy libraries for data manipulation and analysis.
Learn data manipulation and transformation using SQL.
Gain hands-on experience with popular data analytics tools like Google Analytics, Tableau, and Power BI.
Business Analytics course syllabus
01 Introduction to Data Analytics
- Understanding Data Analytics
- Why You Should Learn Data Analytics?
- Is Data Analysis a Good Career Choice?
- Essential Data Analytics Trends to Watch
- Five Key Skills to Become an Exceptional Data Analyst
- The Critical Role of a Data Analyst
- The Importance of Data in Business Strategy
02 Basics of Data Analytics
- Different Types of Data Analytics
- The Data Analytics Lifecycle Explained
- Understanding Qualitative and Quantitative Data Types
- Exploring Various Data Sources
- The Importance of Data Quality
- An Introduction to Data Warehousing
- Fundamentals of Data Mining
03 Data Collection and Data Wrangling
- An Overview of Data Collection Methods
- Survey Data Collection Techniques
- Observation Data Collection Methods
- Focus Group Data Collection Strategies
- Interview Data Collection Techniques
- An Introduction to Web Scraping
- Using APIs for Data Collection
- An Overview of Data Wrangling
- Key Data Transformation Techniques
- Normalization and Standardization Methods
- Effective Data Parsing Techniques
04 Exploratory Data Analysis (EDA)
- What is Exploratory Data Analysis?
- Understanding Descriptive Statistics
- Univariate, Bivariate, and Multivariate Analysis Explained
- The Basics of Dimensionality Reduction
- Identifying Trends and Patterns in Data
- Conducting Outlier Analysis
- Exploratory Data Analysis with Python and R: Part 1
- Exploratory Data Analysis with Python and R: Part 2
05 Statistical Analysis
- Introduction to Statistical Analysis
- Basics of Probability Theory
- Sampling Methods and Techniques
- Understanding Hypothesis Testing
- Calculating Confidence Intervals
- Conducting T-tests and ANOVA
- Fundamentals of Regression Analysis
- Performing Chi-Square Tests
- Techniques for Correlation Analysis
- Correlation vs. Causation Explained
- Basics of Time Series Analysis
06 Data Visualization Techniques
- Introduction to Data Visualization
- Data Visualization Techniques: Part 1
- Data Visualization Techniques: Part 2
- Creating Charts in Excel: Part 1
- Creating Charts in Excel: Part 2
- Building Interactive Dashboards in Tableau
- Using Power BI for Data Visualization: Part 1
- Using Power BI for Data Visualization: Part 2
- Creating Visualizations in Python
- D3 for Data Visualization: Part 1
- D3 for Data Visualization: Part 2
- Mastering Storytelling with Data
07 Machine Learning Basics
- Introduction to Machine Learning
- Understanding Supervised vs. Unsupervised Learning
- Overview of Common Machine Learning Algorithms
- Preparing Data for Machine Learning
- Techniques for Feature Selection and Engineering
- Model Training and Evaluation Explained
- Addressing Overfitting and Underfitting
- Cross-Validation Techniques for Model Assessment
- Introduction to Scikit-Learn
- Implementing Linear Regression
- Implementing Logistic Regression
- Understanding Decision Trees
- An Overview of Random Forests
08 Predictive Analytics
- What is Predictive Analytics?
- Understanding Predictive Modeling
- Building Predictive Models: Part 1
- Building Predictive Models: Part 2
- ARIMA and SARIMA Models: Part 1
- ARIMA and SARIMA Models: Part 2
- Ensemble Methods: Bagging and Boosting
09 Big Data Analytics
- Introduction to Big Data
- Understanding the 6 V's of Big Data
- Big Data Technologies: Hadoop and Spark
- Introduction to NoSQL Databases
- Big Data Processing Frameworks Explained
- Understanding HDFS and MapReduce
- Implementing Spark for Big Data Analytics
- Real-Time Data Processing with Kafka
- Applications of Big Data
10 Excel for Data Analytics
- Data Cleaning Techniques in Excel
- Mastering Advanced Pivot Tables
- Using Excel for Statistical Analysis
- Conditional Formatting and Data Bars in Excel
- Automating with Excel Macros
- Using Power Query for Data Transformation
- Using Excel for Financial Modeling
- Excel Tips and Tricks for Data Analysts
11 Python for Data Analytics
- Introduction to Python for Data Analytics
- Understanding Variables in Python
- Working with Lists in Python
- Using Tuples and Strings in Python
- Dictionaries and Sets in Python
- Basic Math Operations in Python for Data Analysis
- Understanding Basic Data Types in Python
- Control Flow in Python: if, else, for, while
12 Pandas Basics for Data Analytics
- What is Pandas in Python?
- Basics of DataFrames
- Different Ways to Create a DataFrame
- Reading and Writing Data in Pandas
- Understanding Pandas DataFrames
13 NumPy Essentials for Data Analytics
- Introduction to NumPy
- NumPy Functions Tutorial: np.ones, np.zeros, np.empty
- NumPy Functions: np.arange(), np.flatten(), np.ravel()
- Slicing Operations in NumPy Arrays
- Performing Mathematical Operations in NumPy
- Trigonometric Operations in NumPy
- Random Operations in NumPy
- String Operations in NumPy
14 Data Manipulation Using Pandas
- Working with Lists and Dictionaries in Pandas
- Pandas DataFrame and Reading CSV Files
- Handling Null Values in Pandas
- Handling Missing Data: fillna, dropna, interpolate
- Handling Missing Data: replace Function
- Group By (Split Apply Combine) in Pandas
- Concatenating DataFrames in Pandas
- Merging DataFrames in Pandas
- Reshaping DataFrames Using Melt
- Stack and Unstack Operations in Pandas
- Using Crosstab in Pandas
- Handling Large Datasets in Pandas
15 Data Cleaning and Preparation with Python
- Exploring and Cleaning Data in Pandas
- Working with Text Data in Pandas
- Dealing with Dates in Pandas
- Joining Data in Pandas
- Creating Frequency Tables in Pandas
16 R for Data Analytics
- Understanding Variables in R
- Working with Vectors and Lists in R
- Creating and Using Matrices in R
- Understanding Arrays in R
- Working with Data Frames in R
- Understanding Factors in R
- Basic Math Operations in R
- Understanding Data Types in R
- Using Control Structures in R
- Defining and Using Functions in R
17 Data Manipulation with dplyr in R
- Introduction to dplyr in R
- Selecting Columns with select() in dplyr
- Filtering Rows with filter() in dplyr
- Arranging Rows with arrange() in dplyr
- Mutating Columns with mutate() in dplyr
- Summarizing Data with summarize() in dplyr
- Group By (Split Apply Combine) in dplyr
- Joining Data Frames with join() in dplyr
18 Data Cleaning and Preparation with R
- Exploring Data in R: Part 1
- Exploring Data in R: Part 2
- Cleaning Data in R: Part 1
- Cleaning Data in R: Part 2
- Working with Text Data in R: Part 1
- Working with Text Data in R: Part 2
- Preparing Numeric Data in R
- Dealing with Dates in R
- Handling Missing Data in R
- Handling Duplicates in R
- Converting Data Types in R
19 Machine Learning with R for Data Analytics
- Introduction to Machine Learning with R
- Building Linear Models in R
- Creating Decision Trees in R
- Using Random Forests in R
- Implementing Support Vector Machines in R
20 Working with Large Datasets in R
- Introduction to Data.table in R: Part 1
- Introduction to Data.table in R: Part 2
- Handling Large Datasets in R
- Efficient Data Manipulation with Data.table
- Connecting to Databases from R
- Reading and Writing Data in R
21 SQL for Data Analytics
- Introduction to SQL for Data Analytics
- Setting Up Databases, Tables, and Values
- Writing SELECT Statements in SQL
- Using the WHERE Clause in SQL
- Sorting Data with ORDER BY in SQL
- Using JOINs in SQL
- Using UNION and UNION ALL in SQL
- Applying Aggregate Functions in SQL
- Grouping Data with GROUP BY in SQL
- Writing Subqueries in SQL
- Understanding SQL Window Functions
- SQL Query Optimization Techniques
22 Data Manipulation and Transformation with SQL
- Approaching Complex SQL Queries
- Inserting Data with INSERT INTO
- Updating Data with UPDATE
- Deleting Data with DELETE
- Working with Dates and Times in SQL
23 Data Cleaning in SQL
- Data Cleaning in SQL: Part 1
- Data Cleaning in SQL: Part 2
- Data Cleaning in SQL: Part 3
- Data Cleaning in SQL: Part 4
- Data Cleaning in SQL: Part 5
24 Data Analytics Tools
- The Nine Essential Tools for Data Analytics
- Overview of Google Analytics
- Introduction to Tableau
- Introduction to Power BI
Real-world projects you'll work on
Practice the exact kind of work Business Analytics professionals do on the job.
Skills you'll gain
Add these to your LinkedIn profile and resume the day you finish.
Who should take this Business Analytics course?
And exactly what you need before starting (spoiler: almost nothing).
This course is for
- Beginners looking to build a career in logic-driven data roles.
- Working professionals who want to transition into a business analyst role in India.
- Marketing and finance teams needing to analyze their own data without relying on engineers.
- Founders and managers who want to make better decisions using predictive models.
Prerequisites
- No prior programming or analytics experience is required to begin.
- Basic familiarity with high school mathematics and statistics is helpful.
- A computer with an internet connection to run basic data software.
How learning works on LearnTube
The structure of a bootcamp, the price of free.
AI curates your path
Our AI picks the top 1% of video content for each topic and arranges it into a structured, goal-based curriculum. No more tutorial roulette.
Learn, then get quizzed
After every lesson, your AI tutor asks you a question and gives personalised feedback on your answer, so gaps get fixed immediately.
Finish with proof
Complete the course, build the capstone project, and claim a certificate recognised by 900+ hiring partners.
A complete Business Analytics course: free, structured and job-focused
Businesses collect massive amounts of data but often lack the skills to make sense of it. They need people who can spot trends, build predictive models, and visually present findings to leadership. This online business analytics course teaches you exactly how to do that. You'll start with the very first lesson, Understanding Data Analytics, and quickly move into practical techniques like Data Collection and Data Wrangling.
Across 24 modules, you'll master the tools professionals use every day to solve complex problems. The curriculum covers Excel for Data Analytics, SQL for Data Analytics, and programming in both Python and R. You will practice Data Manipulation Using Pandas and build predictive models in the Machine Learning Basics module. We also cover Big Data Analytics to ensure you know how to handle large datasets without crashing your system.
LearnTube makes mastering these business analyst classes highly effective. We take curated YouTube video lessons and pair them with an AI tutor that gives you a quiz after every single lesson. This forces you to apply what you just watched before moving forward. The learning is entirely free, and you can choose to add a paid certificate once you finish. You don't have to worry about getting stuck, since the AI tutor is always there to help.
Jobs you can target after learning Business Analytics
Business Analytics is a gateway skill for some of the fastest-growing roles in tech.
Analyzes company data to help management make better business decisions.
Cleans and interprets raw datasets to identify trends and patterns.
Creates visual dashboards and reports using tools like Tableau and Power BI.
Typical entry-level salary ranges in India as of August 2026. Actual compensation varies by city, company and experience.
Earn a Business Analytics certificate employers recognise
Finish the course and claim a certificate you can share anywhere.
- Learn 100% free: every lesson, quiz and the AI tutor cost nothing
- Claim your certificate when you complete the course (an optional paid add-on)
- Recognised by 900+ hiring partners across India
- One click to share on LinkedIn and add to your resume
Why learners choose LearnTube
Real reviews from Google. You learn free, you get assessed free, and you pay only if you want the certificate.
Though I have 11 years of experience as an HRBP, the course helped me refresh my knowledge and gave me insights into new trends in the market. The modules were clear and easy to understand, and the quizzes were well designed. I have added the certificate to my LinkedIn profile.
I had a lot of doubts while learning, but the AI chatbot answered them in detail with simple summaries. The videos on the platform saved me a lot of time as I didn't have to search YouTube and watch random content.
Just earned my certificate in HR Management from LearnTube.ai! The platform is user-friendly and the assessment was a great way to validate my knowledge. Feeling proud of this accomplishment!
I enrolled in a LearnTube personalized course to get into a Data Analytics role. It helped me learn SQL in depth and gave me hands-on experience with Power BI. I attached the LearnTube certificate to my CV, it added credibility to my profile, and I'm currently in the interview process.
The interface is user-friendly and intuitive, making it easy to navigate the course. I encountered no errors during my time using the platform, which was a refreshing change from other online learning platforms.
Just cleared the Business Analyst assessment and got certified! Loved how the course simplifies big concepts like data-driven decision making into short, practical lessons. The automated quizzes kept me on track the whole time. Perfect boost for my resume!
The certificate gave me a real edge during my B.Tech. By the time I graduated, I had skills that set me apart from my peers, and the certification opened up more job opportunities. It gave me the confidence to stand out during interviews.
I manage many software projects as a General Manager and was looking for a good certification program to stay competitive. After researching many programs, I chose LearnTube and it was much better than I expected. The material is well-organized and practical, and what I liked most is the lifetime access.
Frequently asked questions
Everything learners ask before starting this Business Analytics course.
Is this business analytics course online actually free?
Yes. All 197 video lessons and AI-generated quizzes are completely free to access. You only pay if you decide you want the optional verified certificate at the very end of your training.
Will I get a business analytics certification?
You can earn a certificate of completion by passing the required assessments. It is an optional paid upgrade that you can add to your resume or LinkedIn profile to show employers your new skills.
How is this different from watching random YouTube videos?
We organize the best YouTube content into a structured path of 24 modules. Our AI tutor then tests your knowledge with a quiz after every single video, ensuring you actually remember the material.
What software do I need installed for these business analyst classes?
You will need basic spreadsheet software like Microsoft Excel or Google Sheets. Later modules require installing Python, R, and SQL environments, which are all free tools that the course shows you how to set up.
Do I need to know coding before starting?
No prior coding knowledge is expected. The course starts with the Basics of Data Analytics before slowly introducing Python and R programming. You will learn the necessary syntax step by step.
Are there any fixed timings for the classes?
The entire program is self-paced. You can watch the videos and take the quizzes whenever your schedule allows. This makes it easy to balance studying with a full-time job or university studies.
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