Learn Meta And Google Ads Online: Free Course with AI Tutor & Certificate
You will learn to build and optimize profitable campaigns across search and social media in this free performance marketing course. It takes about 1 hours to complete 24 video lessons. By the end, you'll know how to run keyword research, create compelling ad copy, and adjust bids to maximize ROI.
What you'll learn in this Meta And Google Ads course
Five concrete outcomes you'll walk away with, each mapped to modules in the curriculum below.
Understand the fundamentals of Meta and Google Ads.
Set up and navigate a Meta and Google Ads account.
Conduct effective keyword research for Meta and Google Ads campaigns.
Create compelling ad copy and utilize ad extensions.
Optimize Meta and Google Ads campaigns by monitoring performance, analyzing metrics, and adjusting bids and budgets.
Meta And Google Ads course syllabus
01 Introduction to Meta And Google Ads
- Understanding Meta And Google Ads
- Benefits of Using Meta And Google Ads
02 Keyword Research for Meta And Google Ads
- Importance of Keyword Research
- Identifying Relevant Keywords for Meta And Google Ads
03 Creating Effective Meta And Google Ads Campaigns
- Campaign Objectives and Goals
- Ad Types and Formats
- Writing Compelling Ad Copy
- Setting Up Ad Extensions
04 Optimizing Meta And Google Ads Campaigns
- Monitoring Campaign Performance
- Analyzing Ad Metrics and Key Performance Indicators (KPIs)
- A/B Testing Ad Variations
- Adjusting Bids and Budgets
05 Tracking and Measuring Success with Meta And Google Ads
- Implementing Conversion Tracking
- Analyzing Conversion Data
- Evaluating Return on Investment (ROI)
- Reporting and Performance Analysis
06 Advanced Strategies for Meta And Google Ads
- Remarketing and Audience Targeting
- Ad Scheduling and Geo-Targeting
- Using Ad Customizers
- Advanced Bidding Strategies
07 Troubleshooting and Common Issues in Meta And Google Ads
- Diagnosing Ad Performance Issues
- Addressing Low Quality Scores
- Dealing with Ad Disapprovals
- Resolving Billing and Account Issues
Real-world projects you'll work on
Practice the exact kind of work Meta And Google Ads professionals do on the job.
Revamping Ad Campaigns for Increased ROI: A Meta And Google Ads Case Study at Google
Targeting Global Audiences: Optimizing Meta And Google Ads for International Expansion at Amazon
Driving Customer Engagement through Personalized Ads: A Meta And Google Ads Project at Facebook
Maximizing Ad Performance with Advanced Bidding Strategies: A Meta And Google Ads Initiative at Microsoft
Skills you'll gain
Add these to your LinkedIn profile and resume the day you finish.
Who should take this Meta And Google Ads course?
And exactly what you need before starting (spoiler: almost nothing).
This course is for
- Marketing students wanting to learn Google ads and Meta ads practically.
- Small business owners looking to run their own profitable online campaigns.
- Working professionals switching to a performance marketing career in India.
- Freelancers who want to offer PPC and social media advertising services.
Prerequisites
- No prior marketing or advertising experience is required to start this course.
- A basic understanding of social media and search engines is helpful.
- A computer or mobile device with a stable internet connection.
How learning works on LearnTube
The structure of a bootcamp, the price of free.
AI curates your path
Our AI picks the top 1% of video content for each topic and arranges it into a structured, goal-based curriculum. No more tutorial roulette.
Learn, then get quizzed
After every lesson, your AI tutor asks you a question and gives personalised feedback on your answer, so gaps get fixed immediately.
Finish with proof
Complete the course, build the capstone project, and claim a certificate recognised by 900+ hiring partners.
A complete Meta And Google Ads course: free, structured and job-focused
You will be able to set up profitable campaigns and track their success across major platforms. This free performance marketing course teaches you the exact steps to navigate ad accounts, conduct keyword research, and write high-converting copy. You'll begin with the first lesson, Understanding Meta And Google Ads. From there, you will move through 7 practical modules including Keyword Research for Meta And Google Ads, Optimizing Meta And Google Ads Campaigns, and Tracking and Measuring Success with Meta And Google Ads.
LearnTube makes mastering this subject simple by pairing curated YouTube video lessons with an interactive AI tutor. You'll take a quick quiz after every single one of the 24 video lessons to make sure you actually understand the material. The learning experience is completely free, meaning you can study at your own pace without worrying about costs. If you want to prove your skills to hiring managers, you can choose to purchase an optional paid certificate at the end.
To build real experience, you will complete four hands-on projects based on real industry scenarios. You'll work on Revamping Ad Campaigns for Increased ROI: A Meta And Google Ads Case Study at Google, and Targeting Global Audiences: Optimizing Meta And Google Ads for International Expansion at Amazon. You will also tackle Maximizing Ad Performance with Advanced Bidding Strategies: A Meta And Google Ads Initiative at Microsoft. By the time you finish the final module on Advanced Strategies for Meta And Google Ads, you'll feel confident managing budgets and analyzing performance metrics.
Jobs you can target after learning Meta And Google Ads
Meta And Google Ads is a gateway skill for some of the fastest-growing roles in tech.
Manages paid advertising campaigns across search and social platforms to drive sales.
Sets up keyword targeting and monitors daily ad spend for Google campaigns.
Assists with ad copywriting, budget tracking, and basic campaign reporting.
Typical entry-level salary ranges in India as of August 2026. Actual compensation varies by city, company and experience.
Earn a Meta And Google Ads certificate employers recognise
Finish the course and claim a certificate you can share anywhere.
- Learn 100% free: every lesson, quiz and the AI tutor cost nothing
- Claim your certificate when you complete the course (an optional paid add-on)
- Recognised by 900+ hiring partners across India
- One click to share on LinkedIn and add to your resume
Why learners choose LearnTube
Real reviews from Google. You learn free, you get assessed free, and you pay only if you want the certificate.
Though I have 11 years of experience as an HRBP, the course helped me refresh my knowledge and gave me insights into new trends in the market. The modules were clear and easy to understand, and the quizzes were well designed. I have added the certificate to my LinkedIn profile.
I had a lot of doubts while learning, but the AI chatbot answered them in detail with simple summaries. The videos on the platform saved me a lot of time as I didn't have to search YouTube and watch random content.
Just earned my certificate in HR Management from LearnTube.ai! The platform is user-friendly and the assessment was a great way to validate my knowledge. Feeling proud of this accomplishment!
I enrolled in a LearnTube personalized course to get into a Data Analytics role. It helped me learn SQL in depth and gave me hands-on experience with Power BI. I attached the LearnTube certificate to my CV, it added credibility to my profile, and I'm currently in the interview process.
The interface is user-friendly and intuitive, making it easy to navigate the course. I encountered no errors during my time using the platform, which was a refreshing change from other online learning platforms.
Just cleared the Business Analyst assessment and got certified! Loved how the course simplifies big concepts like data-driven decision making into short, practical lessons. The automated quizzes kept me on track the whole time. Perfect boost for my resume!
The certificate gave me a real edge during my B.Tech. By the time I graduated, I had skills that set me apart from my peers, and the certification opened up more job opportunities. It gave me the confidence to stand out during interviews.
I manage many software projects as a General Manager and was looking for a good certification program to stay competitive. After researching many programs, I chose LearnTube and it was much better than I expected. The material is well-organized and practical, and what I liked most is the lifetime access.
Frequently asked questions
Everything learners ask before starting this Meta And Google Ads course.
Is this performance marketing course completely free?
Yes, learning on LearnTube is entirely free. You can watch all 24 video lessons and take the AI-tutor quizzes without paying anything. The only paid feature is the optional certificate available after you finish the modules.
Does this course include a Google ads certification?
You can earn a LearnTube certificate in Meta and Google Ads once you complete the training. This certificate is an optional paid upgrade that verifies your new campaign management skills to potential employers and clients.
How is this different from watching regular YouTube tutorials?
Instead of searching for random videos, you get a structured path of 7 curated modules. LearnTube also pairs every video with an AI tutor that tests your knowledge through quizzes, ensuring you actually retain what you study.
What software do I need installed for this training?
You do not need to install any special software. You can complete the entire course using just a web browser. You will practice by setting up free accounts directly on the Meta and Google Ads platforms.
How long does it take to learn Meta and Google ads?
This specific course contains about 1 hours of video content. Because it is self-paced, you can finish the 24 lessons in a single afternoon or spread them out over a few days depending on your schedule.
Do I need prior marketing experience to enroll?
No, this course is built for beginners. The first lesson starts with Understanding Meta And Google Ads, so you will learn the basic concepts before moving on to advanced bidding strategies and campaign optimization techniques.
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