Learn Performance Marketing (Google and Meta Ad) Online: Free Course with AI Tutor & Certificate
You will run targeted ad campaigns and manage budgets efficiently after taking this 4-hour performance marketing course. Across 18 video lessons, you'll master the basics of paid advertising. We cover everything from setting up accounts to advanced targeting, helping you drive real traffic and conversions.
Performance Marketing (Google and Meta Ad) course syllabus
01 Introduction to Performance Marketing
- What is Performance Marketing?
- Key Components of Performance Marketing
- Benefits of Performance Marketing
- Overview of Google and Meta Ads
02 Setting Up Google Ads
- Creating a Google Ads Account
- Understanding Google Ads Interface
- Setting Up Billing and Payments
- Navigating Google Ads Dashboard
03 Creating Google Ad Campaigns
- Types of Google Ad Campaigns
- Choosing Campaign Goals
- Setting Up Ad Groups
- Creating Effective Ad Copy
04 Google Ads Targeting and Bidding
- Understanding Targeting Options
- Keyword Research and Selection
- Setting Bids and Budgets
- Using Google Ads Extensions
- ==================
- ntinue with the remaining topics in the same format, ensuring no overlap or redundancy in subtopics across lessons and topics.)
Skills you'll gain
Add these to your LinkedIn profile and resume the day you finish.
Who should take this Performance Marketing (Google and Meta Ad) course?
And exactly what you need before starting (spoiler: almost nothing).
This course is for
- Marketing students looking to build practical campaign management skills before graduation.
- Small business owners who want to run their own Google and Meta ads efficiently.
- Traditional marketers in India transitioning into digital and performance-focused roles.
- Freelancers wanting to offer paid advertising services to clients.
Prerequisites
- No prior experience is required to take this course.
- A basic understanding of social media platforms and search engines is helpful.
- You need a computer with internet access to practice setting up ad accounts.
How learning works on LearnTube
The structure of a bootcamp, the price of free.
AI curates your path
Our AI picks the top 1% of video content for each topic and arranges it into a structured, goal-based curriculum. No more tutorial roulette.
Learn, then get quizzed
After every lesson, your AI tutor asks you a question and gives personalised feedback on your answer, so gaps get fixed immediately.
Finish with proof
Complete the course, build the capstone project, and claim a certificate recognised by 900+ hiring partners.
A complete Performance Marketing (Google and Meta Ad) course: free, structured and job-focused
You will launch and optimize paid campaigns that bring in real customers by the end of this training. Starting with the first lesson on "What is Performance Marketing?", you'll learn exactly how paid digital advertising works. The curriculum moves quickly into practical application. You will cover four main modules: Introduction to Performance Marketing, Setting Up Google Ads, Creating Google Ad Campaigns, and Google Ads Targeting and Bidding. By mastering these areas, you'll know how to spend ad budgets effectively and reach the right audience.
LearnTube makes mastering these skills simple and interactive. We curate the best YouTube video lessons and pair them with an AI tutor. After every video, you'll take a quick quiz to check your understanding. This structure keeps you focused and ensures you actually remember how to configure a bidding strategy or set up a new campaign. You won't get lost in endless video playlists while taking this google ads course.
Learning on the platform is completely free. You get full access to all 18 video lessons and the AI quizzes at no cost. If you want to prove your new skills to employers, you can choose to purchase an optional certificate at the end. This is perfect for anyone looking for a performance marketing course online that fits into a busy schedule. Join over 60,000 learners and start building your advertising expertise.
Jobs you can target after learning Performance Marketing (Google and Meta Ad)
Performance Marketing (Google and Meta Ad) is a gateway skill for some of the fastest-growing roles in tech.
Manages paid ad campaigns across multiple platforms to drive sales and leads.
Focuses entirely on creating and optimizing search and display campaigns on Google.
Handles a mix of paid ads, social media, and email marketing for brands.
Typical entry-level salary ranges in India as of August 2026. Actual compensation varies by city, company and experience.
Earn a Performance Marketing (Google and Meta Ad) certificate employers recognise
Finish the course and claim a certificate you can share anywhere.
- Learn 100% free: every lesson, quiz and the AI tutor cost nothing
- Claim your certificate when you complete the course (an optional paid add-on)
- Recognised by 900+ hiring partners across India
- One click to share on LinkedIn and add to your resume
Why learners choose LearnTube
Real reviews from Google. You learn free, you get assessed free, and you pay only if you want the certificate.
Though I have 11 years of experience as an HRBP, the course helped me refresh my knowledge and gave me insights into new trends in the market. The modules were clear and easy to understand, and the quizzes were well designed. I have added the certificate to my LinkedIn profile.
I had a lot of doubts while learning, but the AI chatbot answered them in detail with simple summaries. The videos on the platform saved me a lot of time as I didn't have to search YouTube and watch random content.
Just earned my certificate in HR Management from LearnTube.ai! The platform is user-friendly and the assessment was a great way to validate my knowledge. Feeling proud of this accomplishment!
I enrolled in a LearnTube personalized course to get into a Data Analytics role. It helped me learn SQL in depth and gave me hands-on experience with Power BI. I attached the LearnTube certificate to my CV, it added credibility to my profile, and I'm currently in the interview process.
The interface is user-friendly and intuitive, making it easy to navigate the course. I encountered no errors during my time using the platform, which was a refreshing change from other online learning platforms.
Just cleared the Business Analyst assessment and got certified! Loved how the course simplifies big concepts like data-driven decision making into short, practical lessons. The automated quizzes kept me on track the whole time. Perfect boost for my resume!
The certificate gave me a real edge during my B.Tech. By the time I graduated, I had skills that set me apart from my peers, and the certification opened up more job opportunities. It gave me the confidence to stand out during interviews.
I manage many software projects as a General Manager and was looking for a good certification program to stay competitive. After researching many programs, I chose LearnTube and it was much better than I expected. The material is well-organized and practical, and what I liked most is the lifetime access.
Frequently asked questions
Everything learners ask before starting this Performance Marketing (Google and Meta Ad) course.
Is this performance marketing course completely free?
Yes, the entire learning experience is free. You get full access to all 18 video lessons, the AI tutor, and the interactive quizzes without paying anything. You only pay if you decide to add the optional certificate later.
Do I get a google ads certification upon completion?
You can earn a LearnTube certificate in performance marketing by completing all modules and passing the final assessments. This verified certificate is an optional paid add-on that you can share with our 900+ hiring partners.
How is this different from watching regular YouTube videos?
LearnTube organizes curated YouTube videos into a structured 4-hour curriculum. Instead of passively watching, you interact with an AI tutor and complete quizzes after every single lesson. This ensures you actually retain the material.
What software do I need installed for this training?
You do not need to install any special software. You only need a standard web browser and an internet connection to access the LearnTube platform, set up your Google Ads account, and practice building campaigns.
Is this a self-paced facebook ads course?
Yes, the curriculum is entirely self-paced. You can watch the 18 lessons and take the AI quizzes whenever your schedule allows. Most learners complete the four modules in about four hours total.
Can I take this course on my mobile phone?
Yes, you can complete the video lessons and quizzes on your smartphone. However, we recommend using a laptop or desktop computer when you practice setting up your actual Google Ads and Meta ad campaigns.
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18 lessons, an AI tutor that never gets tired, and a certificate at the finish line. All you need is an hour a day.
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